Dove's Campaign for Real Beauty is Real Important

Submitted by Jan on Tue, 02/28/2006 - 11:06am.

"Most of you probably have seen the print ads or commercials for Dove's Campaign for Real Beauty. I think what they are trying to do is great,
and, unfortunately, necessary. "

This is from my daughter-in-law, who treats people with eating disorders in a center outside Chicago.

"The statistics on how poorly girls view their physical appearance is really disturbing, and bringing awareness to this awesome.

"I was at a conference for eating disorders yesterday and had the pleasure to hear from one of the adult models who was in the
print ads for Dove. She was quite inspirational and courageous. She shared some responses she has gotten from girls/women/mother's and it is
really encouraging. Self-esteem is so interrelated to eating disorders I feel anything we can do to support girls/women accepting themselves is
powerful.

"I have to say I was shocked by the new research that is coming out on children and adolescents with eating disorders (and this doesn't
have to mean full blown anorexia or bulimia, they often start with negative self-esteem/body image and starting to be conscious of food
choices). Almost 50% of girls 9-16 are on a diet (and believe or not, 20% of boys!).

"In our program alone we are starting to see more patients as young as 7, and have increasing numbers in the 12-14 age range. It is
really sad and we all can help build people's self-esteem and acceptance. T

"This isn't a cure, but it is an excellent place to start.
Please check out Dove's website and donate/get a t-shirt/increase your own awareness/spread the word/whatever!"


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Submitted by Jan on Wed, 03/08/2006 - 7:00am.

A lot of moms (and dads) have to make a special effort to set a good example for their kids by focusing on inner beauty. Imagine what it's like for a Hollywood star! Jamie Lee Curtis even wrote a book on it -- a kids’ book on self-esteem, “I’m Gonna Like Me."

Parents Action has more info on what parents can do to help their kids achieve a positive, healthy image of themselves and their body.

Submitted by Jan on Tue, 02/28/2006 - 12:35pm.

With all the ads and pressures on girls today, it's amazing that anyone ends up "just right," not too fat and not too thin! Natelegé Whaley talks about what it's like to try to stay healthy in a poor neighborhood.

Submitted by Tommy (not verified) on Fri, 03/03/2006 - 8:47am.

The Dove campaign is indeed an important start for a constructive turnabout of marketing influences on body image and self esteem. One of my forum members brought this topic to my attention a bit ago with a post on it. We at HopeScope devote a lot of time and effort to undoing the knots in kids self esteem that are the result of negative media impact on self perception. It's time for corporate entities to recognize the responsibility for promoting dignity and self worth along with their products.

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